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title: 𝗥𝗲𝘃𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝗶𝘀𝗶𝗻𝗴 𝗥𝗼𝗮𝗱 𝗧𝗿𝗮𝗻𝘀𝗽𝗼𝗿𝘁 𝗟𝗼𝗴𝗶𝘀𝘁𝗶𝗰𝘀 𝗳𝗼𝗿 𝗔𝗣𝗣 𝗚𝗿𝗼𝘂𝗽
---

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Customer Success Story

# Enhancing Operational Efficiency: Asia’s Leading Pulp And Paper Company Leverages Yojee For Improved Transport Logistics Management

![APP](https://marketing.yojee.com/hubfs/APP.png "APP")

###### Yojee empowers APP Group with real-time operational visibility and giving their team the ability to Centralise, Visualise and Optimise their road freight deliveries seamlessly, helping drive their transport logistics success forward.

Road Transport Logistics in Indonesia

Indonesia's logistics landscape is evolving rapidly, driven by the nation's growing economy and expanding e-commerce sector. However, the country’s complex geography, with over 17,000 islands, creates significant challenges for efficient transportation. The road transport sector, a backbone of the country’s supply chain, often grapples with issues like traffic congestion, infrastructure bottlenecks, and fragmented operations. As logistics service providers strive to meet increasing demand, the need for digitisation and streamlined processes has never been more critical.

Background

APP Group, founded in 1972 is one of the world’s largest pulp and paper companies. APP Group operates a vast network of paper mills in Indonesia and works with multiple local transport vendors to manage a large volume of freight orders each month. APP Group has traditionally managed all transport operations in-house but as business has scaled, managing transportation operations has become increasingly complex, leading to logistical challenges..

![APP logo](https://marketing.yojee.com/hubfs/APP%20logo.png "APP logo")

Challenges

APP Group's transportation operations, primarily coordinated through paper-based processes and WhatsApp, lacked efficiency and transparency. Compounding this was the overall challenge of a scattered IT application landscape, as a result of APP Group’s growth-by-acquisition strategy. With different systems in place, APP Group embarked on an IT consolidation effort to streamline operations and unify processes. Yojee became a critical component of this transformation, playing a pivotal role in achieving an end-to-end digital twin, covering the entire process from freight order to delivery.

The key challenges included:

- **No Performance or KPI Tracking:** The reliance on manual processes provided no visibility into contracted road carrier partners' performance, leading to inefficiencies.
- **Lack of Driver Location Information:** The absence of real-time tracking made it difficult to optimise routing, causing delays and increased costs.
- **Order Assignment Difficulties:** The manual confirmation of assigned orders with drivers was time-consuming and prone to errors, with a potential risk of order poaching.

Yojee's solutions were integral to tackling these challenges while contributing to APP Group’s larger digital transformation journey.

###### "We are pleased to partner with Yojee to deliver real-time operational visibility to our business across our transportation and logistics networks in Indonesia. Yojee’s capability to enable our operational teams to move, manage, and monitor road freight deliveries made by our contracted carrier partners was a key reason why we chose to work with them."

###### *~ APP Group, Chief of Logistics, Ms. Agnes Phoa*

Solutions

To address these challenges, APP Group adopted Yojee's Transport Carrier Management Solutions (TCMS), which transformed their transport operations:

**Standardised Vendor Communication**: Yojee provided a standardised platform that streamlined communication across all 300+ vendors. This solution ensured that all vendors accessed the same software, simplifying coordination and reducing miscommunication.

- **Driver App with Offline Capabilities**: Yojee introduced a driver app that enabled real-time communication with drivers. The app featured an offline mode, allowing updates to be captured even in remote locations, with automatic syncing when back online.
- **Integrated Gate Pass Barcodes**: APP Group implemented Yojee's integrated gate pass system, which generated barcodes based on assigned drivers and orders. This innovation, directly accessible through the driver app, enhanced security and streamlined the gate pass process.
- **Full Integration with ERP**: Yojee's solutions were fully integrated with APP Group's existing ERP system, automating the entire order management process—from creation to partner identification and transfer. This integration minimised manual intervention, reducing errors and improving overall efficiency.

**Outcome**

By adopting Yojee's advanced logistics solutions, APP Group successfully overcame its operational challenges, achieving **greater transparency, efficiency, and control over its transportation network**. This partnership not only streamlined APP Group's logistics operations but also set a new standard for road transport logistics in Indonesia.

![iStock-613535506](https://marketing.yojee.com/hs-fs/hubfs/iStock-613535506.jpg?width=2000&height=1334&name=iStock-613535506.jpg "iStock-613535506")

Ready to revolutionise your transport logistics and stay ahead of the competition?

We are eager to connect with you and share the path forward. Simply drop your contact details in the space provided, and we'll reach out to you shortly.

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